Location: Pampanga
Work Type: Permanent
Roles and Responsibilities
- Execute tests, collect, and analyze data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
A Successful Candidate Must Have
- Proven SEO Experience
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry programs, such as Google Analytics, etc.
- Experience with SEO tools such as SEMRush, etc.
- Knowledge of keyword research and data mining tools
- Ability to complete competitive analysis of other companies within the industry
- Comfortable analyzing high volumes of data daily
- Familiarity with WordPress or other content management systems
- Good written and verbal communication skills (email, phone, etc.)
- Willing to work onsite
ShoreXtra Perks
- Free barista-style coffee
- Free parking and jeepney services
- Highly engaged team
- Unlimited potential for growth
- Challenging role
- Fun and family-oriented working environment
